News

International Biodiversity Day 2025 Embraces Harmony with Nature and Sustainable Growth

As environmental challenges escalate globally, this year’s International Biodiversity Day spotlights the indispensable role of nature in building a sustainable future. Held annually on May 22, the observance reinforces the growing global consensus: there is no path to development without…

Read MoreInternational Biodiversity Day 2025 Embraces Harmony with Nature and Sustainable Growth

The Effect of Greenwashing and Greenhushing on Brand Value: INTA Report Warns Brands about the Costs

The International Trademark Association (INTA) has released a comprehensive report, The Effect of Greenwashing and Greenhushing on Brand Value, highlighting the financial and reputational risks brands face from ineffective ESG (environmental, social, and governance) communication—whether through misleading claims (greenwashing) or…

Read MoreThe Effect of Greenwashing and Greenhushing on Brand Value: INTA Report Warns Brands about the Costs